Frequently Asked Questions
Where is WeWearAustralian located in SoHo?
WeWearAustralian is at 69 Mercer Street, New York, NY 10012, in the heart of SoHo in Lower Manhattan. The store sits on Mercer Street between Broome and Spring, within the SoHo–Cast Iron Historic District.
What are the opening hours?
The store is open Monday to Saturday from 11:00am to 7:00pm, and Sunday from 12:00pm to 6:00pm.
What brands can I shop at WeWearAustralian?
The store carries more than twenty-five Australian designer labels, including Friends With Frank, Hansen & Gretel, Lee Mathews, Matin, KIVARI, Morrison and Silk Laundry, alongside Australian beauty from Rationale and Tulita and a curated selection of art and home. New arrivals land regularly across all categories.
What makes WeWearAustralian different from other SoHo boutiques?
It is New York's only boutique dedicated to Australian designer fashion, bringing established and emerging labels together under one roof. Beyond clothing, the store also stocks Australian beauty, art and homewares, so it works as a single destination rather than a single-brand shop.
Is WeWearAustralian a good place to visit in SoHo?
Yes — it is one of the more distinctive boutiques to visit in SoHo, giving New York shoppers access to Australian designers that are hard to find elsewhere in the US, with personal styling and alterations available in store. It makes an easy stop while exploring the neighborhood's shops and streets.
What are some things to do in SoHo, New York?
SoHo is best known for shopping and architecture — browsing its designer flagships and independent boutiques, walking the cast-iron streets of the Historic District, and stopping into its galleries and cafes. A visit to WeWearAustralian at 69 Mercer Street fits easily into a day exploring the neighborhood, with more than twenty-five Australian designer labels in one store.
How do I get to 69 Mercer Street?
The store is a short walk from several subway stations, including Prince Street (R, W), Spring Street (6, C, E), Canal Street (N, Q, R, W, 6, J, Z) and Broadway–Lafayette (B, D, F, M). Metered street parking and secure garages are available on surrounding streets.
Where can I find Australian fashion brands in New York?
WeWearAustralian in SoHo is New York's dedicated stockist of Australian designer fashion, carrying more than twenty-five labels in one store at 69 Mercer Street. It is also a US stockist for many of these brands online, shipping across the United States.
What else is nearby in SoHo?
The store is within walking distance of SoHo's main shopping streets along Broadway, Spring Street and Prince Street, as well as the neighborhood's galleries, cafes and cast-iron architecture. It is an easy stop on a wider day of shopping in Lower Manhattan.