Journal

An Inside Look at the WeWearAustralian New York Trunk Show
An Inside Look at the WeWearAustralian New York Trunk Show
Peek inside the walls of Soho House Ludlow, where Australian fashion took centre stage in New York City once more. Launching on one of the busiest nights in the New... Read more...
Q&A with Artist Daimon Downey
Q&A with Artist Daimon Downey
We sit down with artist Daimon Downey to discuss his work, inspirations, and welcome him to the Showroom-X Art Annex. Read more...
Date night destinations, what to wear and where to go this Valentines Day
Date night destinations, what to wear and where to go this Valentines Day
Three perfect date locations for Valentines day and the age old question answered, what do I wear? Read more...
Youth Lab | A WeWearAustralian Partner
Youth Lab | A WeWearAustralian Partner
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Adventure Planner: Australia's Great South West
Adventure Planner: Australia's Great South West
Uncover the Beauty of Australia's Great South West. Read more...
ReCOUTURE
ReCOUTURE
WeWearAustralian has partnered with non-for-profit Thread Together for a very special collaboration in 2023. SAVE THE DATE WeWearAustralian x Afterpay Runway at the closing AAFW Show.Friday, 19th May 2023 at... Read more...
The Harmonic Joins Forces with Innovative Fashion Platform Showroom-X
The Harmonic Joins Forces with Innovative Fashion Platform Showroom-X
Late fashion photographer Bill Cunningham once said; “fashion is the armour to survive the reality of everyday life.” And we’re inclined to agree - what we as a society get... Read more...
Everything You Need To Know About Upcycling - Learnings
Everything You Need To Know About Upcycling - Learnings
It’s impossible to have a conversation about fashion at the moment without addressing the 500,000-tonne elephant in the room: textile waste. Synonymous with warm climate wardrobes, linen has grown to... Read more...
Grace Forrest on International Women's Day - Learnings
Grace Forrest on International Women's Day - Learnings
In honour of International Women’s Day 2021, we talk transparency, the rights of women in the fashion industry and female inspirations with activist, abolitionist and founding director of international human... Read more...
KATARINA KROSLAKOVA - Muses
KATARINA KROSLAKOVA - Muses
Journalist, editor and content director Katarina Kroslakova is in the business of storytelling. “I love delving into people’s success journeys and re-telling those experiences so others can learn and be... Read more...
Fast Fashion - Learnings
Fast Fashion - Learnings
Let’s Talk About Fast Fashion If you’ve heard the phrase ‘Fast Fashion’ thrown around and not felt completely sure what it means - you’re not alone. It’s a term whose... Read more...
Let's Talk About Merino Wool - Learnings
Let's Talk About Merino Wool - Learnings
After what felt like an endless summer, the colder months are finally catching up to us. The sun is setting that little bit earlier and we’re now rising before daylight.... Read more...
Danielle On Fibretrace - Learnings
Danielle On Fibretrace - Learnings
Before hanging in our wardrobe, the clothes we wear pass through countless hands. Take a cotton t-shirt: The cotton is picked, ginned, spun, woven, sewn into garments, and shipped to... Read more...
What You Need To Know About Fabric Dyeing - Learnings
What You Need To Know About Fabric Dyeing - Learnings
The practice of fabric dyeing has existed since our earliest cultures. In Mexico, the Aztecs created their deep blood-red dye from annatto or “achiotl”, the dried seeds of an evergreen... Read more...
EVI O - Portfolios
EVI O - Portfolios
Evi O is a self-taught artist and book designer with a curious eye and mind. Evi is constantly exploring and observing her surroundings, moving to Sydney at age 17 from... Read more...
HENRYK LOBACZEWSKI - Portfolios
HENRYK LOBACZEWSKI - Portfolios
Henryk Lobaczewski is a Sydney based artist and photographer. We have been familiar with his thoughtful fashion imagery for many years, and when he began his painted works, we greedily... Read more...
Tatsiana Shevarenkova - Portfolios
Tatsiana Shevarenkova - Portfolios
Tatsiana Shevarenkova is a Sydney based artist who creates dramatic yet utilitarian objects through a range of throwing and hand-building techniques. Tatsiana grew up in a little town called Pinsk... Read more...
Cashmere - Learnings
Cashmere - Learnings
Throughout history, cashmere has been a luxury. Cashmere is aspirational, timeless, and an investment. In the last decade, the mass production and the democratisation of the fashion industry have caught... Read more...
Brodie Neill - Portfolios
Brodie Neill - Portfolios
Brodie Neill is a furniture designer, and the more time you spend with him, the more insufficient that label feels. After growing up in the wildness of Tasmania, Brodie ventured... Read more...
Bianca Spender - Portfolios
Bianca Spender - Portfolios
Thoughtful, precise and imaginative, Bianca J Spender designs clothes that have a rhythm. They are timeless, yet Bianca believes it is her responsibility as a designer to seek out new... Read more...
Sarah Jane Clarke - Portfolios
Sarah Jane Clarke - Portfolios
Sarah-Jane Clarke designs clothes with a sense of simplicity and awareness. She is widely recognised for co-founding and helming sass & bide, but her self-titled label, Sarah-Jane Clarke, has maintained... Read more...
Poppy Lissiman Talks Colour - Moodboards
Poppy Lissiman Talks Colour - Moodboards
Handmade, eye-catching, and always a little left of centre, Poppy Lissiman is for the spirited and self-assured. Poppy makes eyewear in an eclectic range of colours and shapes that bring... Read more...
LET’S TALK ABOUT LEATHER - Learnings
LET’S TALK ABOUT LEATHER - Learnings
Boots, bags, briefcases, car seats, wallets; Start looking for leather, and you'll find it everywhere. Leather is one of man's earliest and most valuable materials, unique for its strength, stretch... Read more...
Artist in Residence: Anya Brock - Portfolios
Artist in Residence: Anya Brock - Portfolios
Anya Brock is an Australian painter who has quickly gained notoriety for her spirited and bold use of colour and strokes. Effervescent, pragmatic and unreserved, Anya is a woman who... Read more...
Ginger & Smart - Portfolios
Ginger & Smart - Portfolios
Founded in 2002 by Sydney-based sisters Alexandra and Genevieve Smart, Ginger & Smart designs for spirited women whose style is an expression of their individuality. A sense of cool confidence... Read more...
Vegan Leather - Learnings
Vegan Leather - Learnings
Vegan leather goes by many monikers; faux leather, pleather, leatherette, alternative leather and synthetic leather. It’s easy to assume that ‘vegan leather’ is the most commonly used on the labels... Read more...
Clementine Stoney Maconachie - Portfolios
Clementine Stoney Maconachie - Portfolios
Clementine Stoney Maconachie is a sculptor of precise and evocative works. She grew up on a big hill outside Albury with her parents, grandmother, and an ever-expanding garden. Clementine was... Read more...
Cody Greenwood - Muses
Cody Greenwood - Muses
Cody Greenwood established Rush Films in late 2016 and has since earned herself a reputation as one of Australia’s most promising film producers, creating internationally acclaimed documentary and short films.... Read more...
TRAVEL DIARY: #WEWEARAUSTRALIAN 2021 - Postcards
TRAVEL DIARY: #WEWEARAUSTRALIAN 2021 - Postcards
On set | On Country. Shooting the WWA international campaign. Travel Diary from Kelly Atkinson, our Creative Director. The WeWearAustralian International campaign shoot was single-handedly the most fulfilling yet challenging... Read more...
REGENERATIVE FASHION WITH KITX - Learnings
REGENERATIVE FASHION WITH KITX - Learnings
"The greatest challenge is the purity of designing for the planet before profit." Each designer, whether helming a large Maison or the sole operator of their own brand, has a... Read more...
LET’S TALK ABOUT LINEN - Learnings
LET’S TALK ABOUT LINEN - Learnings
Here at Showroom-X, the phrase ‘summer holidays’ collectively conjures images of oceanside escapes, beach reads, an ice cold cocktail and, most importantly, our favourite linen staples. Synonymous with warm climate... Read more...
LET’S TALK ABOUT VISCOSE - Learnings
LET’S TALK ABOUT VISCOSE - Learnings
Textiles are an essential part of our day-to-day lives; as personal as a fragrance, due to how close they sit to our skin. This is why it’s becoming increasingly important... Read more...
LET'S TALK ABOUT PLEATING - Learnings
LET'S TALK ABOUT PLEATING - Learnings
Exquisite folds, delicate detailing and a meticulous making process; pleated garments exude a sensuality and movement that has forever fascinated the world of fashion. Over the course of history, the... Read more...
BEHIND THE COLLABORATION - Learnings
BEHIND THE COLLABORATION - Learnings
FROM US TO YOU Since our launch in 2020 we have been finding our place in the Australian fashion industry. We launched with huge dreams and a grand vision of... Read more...